Are you thinking about writing LinkedIn articles to earn some extra income? If so, you are not alone. LinkedIn has an ever-growing user base that is looking for valuable information and content, so if you have something to offer, writing articles on LinkedIn could be the perfect opportunity to showcase your skills.
The answer to this question depends on the goals you want to achieve from your articles. However, if you’re looking to build a brand, establish yourself as an expert in your field and boost your business, LinkedIn articles could be a great way to do it!
To write a successful LinkedIn article, you need to have a strong grasp of the subject you’re writing about. Then, you need to make sure that your article is high-quality and interesting. This will ensure that people will keep reading it and engage with it.
Another thing to remember is that your LinkedIn article should be SEO-optimized. This means that you need to include relevant keywords throughout the article and utilize the hashtags feature when publishing it.
You also need to add a call to action at the end of your article, which will help you get more readers and increase your conversion rates. You can include a link to your opt-in page and offer an additional resource that will be of value to the reader, such as an eBook or report that they can download for free.
Lastly, you need to share your articles on social media to ensure that more people are aware of your work. This will allow you to expand your reach and connect with more people, which could lead to new opportunities down the line.
When you publish your article, you can also track its performance by checking out its metrics. These will show you the number of views, reactions and comments it has received. This will give you an idea of how your article is performing, and help you decide if it’s worth investing time in further promoting it.
The easiest way to do this is by scheduling your posts, and repeating them over a period of time to increase their visibility. This strategy is called the “Scalable Growth Model”, and it can help you reach a wider audience than you would with just one article!
This method will also ensure that you keep the engagement level of your LinkedIn article high. It’s also a great way to build relationships with other LinkedIn users and grow your network.
In addition, LinkedIn articles can be a good way to reach an audience that is not interested in your traditional marketing efforts. They are an excellent way to share your thoughts on current events or offer behind-the-scenes looks at what it’s like to be in your industry.
LinkedIn has a wide range of articles that cover every topic imaginable. They also have a feature that allows you to publish your own blog posts directly onto the site. These are both great ways to get more exposure and grow your network on the platform, so it’s worth considering using both.
