Boosting customer satisfaction is the name of the game, and online reviews are a big part of that equation. Not to mention that they are a fun and free way for your customers to snag a slice of the (virtual) pie. The best part is that they are likely to show up on your radar courtesy of a media tool you may have already had laying around for years to come. Getting the right kind of feedback is as important for you as it is for your customers. Using a tool like Mediatoolkit to get your customers talking can help make that happen.
